LEDs are no longer strange innovative products to the general public, and are everywhere these days. LED displays has permeated everyday life and can be seen in almost all public spaces, whether in markets, subway stations, train stations and even at concerts. All these public spaces will have one or several LED displays that broadcast different types of video content.

After several years of rapid developments, the LED display industry has entered a period of integration, and has been unable to maintain popularity as the LED lighting industry. During the integration phase, LED display manufacturers that have technological and capital strengths hope to use the market’s strength and manufacturer’s technology to acquire channel advantages and develop quickly. Some Small and Medium Enterprises (SME) are gradually being eliminated or integrated. The concentration rate of the LED display industry is expected to rise.

From 2012, annual LED display prices are continuous dropping. The price falls were mostly caused by LED display manufacturers price competitions. LED display sales have soared as prices continued to drop, leading to manufacturers continual lowering of profits to raise market shares. Key competition indicators include prices, quality, production lead date and service after sales. The LED display manufacturers have been engaged in huge price wars. Skilled manufacturers are hoping to use price wars to eliminate some small-midsized manufacturers.